商务函电 武汉理工大学出版社 2025 chm pdf kindle rb azw3 下载 115盘

商务函电作为靠前商务活动中经常使用的联系方式，是开展对外贸易活动和其他相关商务活动的重要交流工具。全书共分为11章。靠前章综述商务英语函电的要点，包括商务英语信函的特点、写作原则和要求、组成部分和书写格式以及电邮和传真的格式。从第二章开始，按照实际外贸流程——建立业务关系、询盘、报盘、还盘和接受、订单及其履行、付款条件、包装、装运、保险、索赔及理赔来组织章节结构，每章的内容都包括业务简介、信函样例、写作步骤与技巧、有用的表达语句以及练习。本书可以作为商务英语、外贸英语专业的本、专科教材，也可供其他专业对该门课程有兴趣的学生使用。

Chapter 1 Essentials for Business English Correspondence

1.1 The Meaning and Functions of Business English Correspondence

1.2 Writing Principles of Business English Correspondence

1.3 The Structure and Format of Business English Correspondence

1.4 E-mail and Fax

1.5 Exercises

Chapter 2 Establishing Business Relations

2.1 Brief Introduction

2.2 Specimen Letters

2.3 Writing Steps and Tips

2.4 Useful Expressions on Establishing Business Relations

2.5 Exercises

Chapter 3 Enquiries and Replies

3.1 Brief Introduction

3.2 Specimen Letters

3.3 Writing Steps and Tips

3.4 Useful Expressions on Enquiries and Replies

3.5 Exercises

Chapter 4 Quotations or Offers

4.1 Brief Introduction

4.2 Specimen Letters

4.3 Writing Steps and Tips

4.4 Useful Expressions on Quotations or Offers

4.5 Exercises

Chapter 5 Counter-offers and Acceptance

5.1 Brief Introduction

5.2 Specimen Letters

5.3 Writing Steps and Tips

5.4 Useful Expressions on Counter-offers and Acceptance

5.5 Exercises

Chapter 6 Orders and Their Fulfillment

6.1 Brief Introduction

6.2 Specimen Letters

6.3 Writing Steps and Tips

6.4 Useful Expressions on Orders and Their Fulfillment

6.5 Exercises

Chapter 7 Terms of Payment

7.1 Brief Introduction

7.2 Specimen Letters

7.3 Writing Steps and Tips

7.4 Useful Expressions on Terms of Payment

7.5 Exercises

Chapter 8 Packing

8.1 Brief Introduction

8.2 Specimen Letters

8.3 Writing Steps and Tips

8.4 Useful Expressions on Packing

8.5 Exercises

Chapter 9 Insurance

9.1 Brief Introduction

9.2 Specimen Letters

9.3 Writing Steps and Tips

9.4 Useful Expressions on Insurance

9.5 Exercises

Chapter 10 Shipment

10.1 Brief Introduction

10.2 Specimen Letters

10.3 Writing Steps and Tips

10.4 Useful Expressions on Shipment

10.5 Exercises

Chapter 11 Claims and Settlements

11.1 Brief Introduction

11.2 Specimen Letters

11.3 Writing Steps and Tips

11.4 Useful Expressions on Claims and Settlements

11.5 Exercises

References

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