跨文化交际拓展教程(王艳) 王艳 9787109226180 2025 chm pdf kindle rb azw3 下载 115盘

《跨文化交际拓展教程/全国高等农林院校“十三五”规划教材》特色：

1.始终把文化和思想放在首位。选材时首先看文章是否能代表跨文化的精华。本教程选取了真实、地道的语言材料，穿插了少量的插图、照片等视觉材料，表现手段活泼，教学效果生动直观。

2.始终以启发学生心智，帮助学生克服理解上的困难为主要任务。多样的板块设计促使学生积极思考、提问、探索、发现、批判，培养自主获得知识、发现问题和解决问题的能力。

3.始终围绕一个主题。每一个主题代表文化观念的某一个内涵，彼此之间有很强的关联性。为此，本教程设置了多样的训练活动，打破了传统教材单调的训练程式，帮助教师设置真实的语言运用情境，培养学生语言综合运用能力。

4.始终以智力训练和思维训练为重。除了教程的内容旨在激发学生的思辨能力之外，每章起始部分和结尾部分的问题，都意在帮助学生进行深入的思考，进而养成良好的思维习惯。

前言

Chapter 1 Culture and Communication

Course Objectives

Close Reading Understanding Culture

Further Reading Characteristics of Communication

Case Study

Chapter 2 Intercultural Communication

Course Objectives

Close Reading Why Is the Study of Intercultural Communication Important

Further Reading Barriers to Intercultural Communication

Case Study

Chapter 3 Verbal Communication

Course Objectives

Close Reading Micro Blog's Macrolmpact

Further Reading Mother Tongue Gives Taste of Home

Case Study

Chapter 4 Nonverbal Communication

Course Objectives

Close Reading The Importance of Nonverbal Communication

Further Reading The General Types of Body Language

Case Study

Chapter 5 Time and Space across Culture

Course Objectives

Close Reading Cultural Differences in Time Sense

Further Reading How We Define Personal Space?

Case Study

Chapter 6 Global Social Customs and Business Etiquette

Course Objectives

Close Reading Foreign Etiquette for Americans：Tips for Traveling Abroad

Further Reading Differences in Etiquette and Customs between China and the West

Case Study

Chapter 7 Cultural Diversity

Course Objectives

Close Reading Different Culture Tips on Christmas

Further Reading Tourism's Complex Effects

Case Study

Chapter 8 Cultural Shock

Course Objectives

Close Reading What Should I Absolutely Not Do When Visiting Your Country

Further Reading Overcoming Culture Shock

Case Study

Chapter 9 ImprovinglnterculturaICompetence

Course Objectives

Close Reading Intelligence Across Cultures

Further Reading Is China Stuck in "Cultural Isolation"?

Case Study

Chapter 10 Adapting to Intercultural Communication

References

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